We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users’ browsing actions and patterns, and does not identify any individual.
A cookie is a small electronic file that collects information when someone visits a website. A cookie can identify the pages that are being viewed, and this can assist us to select the pages that the viewer sees. Some cookies only exist whilst viewers are online (session cookies), but persistent cookies remain on the viewer’s computer, so that he or she can be recognised as a previous visitor when he or she next visits our site. This allows us to collect information about a viewer’s browsing habits whilst on our Site, and this can be useful in assisting us to monitor and improve our services. We may release browsing data and information gathered using cookies in the aggregate, such as publishing a report on trends in the usage of the Site. The report will only contain statistical data and will not identify any individual.
We do not store sensitive information such as account numbers or passwords in persistent cookies, and cookies in themselves, do not contain enough information to identify you. You will only acquire a personal identity in relation to your browsing habits after you have formally provided us with your personal data for the purposes outlined above in paragraph 2.
In addition to using cookies, we might also use web tools to collect information about your browsing activities whilst on our Site. In this respect the information that is provided is similar to the information supplied by cookies, and we use it for the same purposes.
Any information that we acquire about you using cookies or web tools is subject to the same restrictions and conditions as any other information we collect about you.
We also use ‘Google Analytics’, a proprietary analytics tool, to gather non-personally identifiable information which is used to understand how the Site is being used – this information includes the type of browser used, location data and the number of visits to each page.
Hotjar tracking is enabled for the purpose of monitoring customer behaviour across the site in order to provide a better customer experience. Data is anonymous, kept secure by ChooseMyCar, and will not be shared with any 3rd party.
Cookies served by Equifax are held on ChooseMyCar’s website. Equifax is a consumer credit reporting agency. These cookies will be used to serve adverts to visitors based upon the websites they’ve been to previously.
Click here for more information about Equifax and how to disable this cookie.
Cookies are small packets of information stored by your web browser when you visit certain websites, including our website. Cookies are generally used by websites to improve your user experience by enabling that website to ‘remember’ you, either strictly for the duration of your visit (using a “Session” cookie which is erased when you close your browser) or for repeat visits (using a “Permanent” cookie).
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